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"…a leaders ability to connect with people is more critical than ever…Storytelling in general and the authors of this book in particular offer inspiring insights into the art and rewards of telling a story."
Mats Lederhausen, Managing Director, McDonald's Ventures,
McDonald's Corporation President Business Development
"The authors weave a fascinating tale, one that took place at the Smithsonian and resulted in the unexpected- the lawyer, the film director, the scientist, and the historian all agreeing on the power of narrative and storytelling to compel people, as well as the organizations they manage, to change. I would highly recommend this to anyone dealing with the issue of organizational change."
Bruno Laporte, Manager, Knowledge and Learning, World Bank
"At the heart of Product Development are our consumers' stories of unmet needs and desires….This book provides wonderful tools to spark and leverage storytelling functionally and organizationally to create collaborative work environments and authentic visions of what's possible."
Dr Jamesina A. Fitzgerald, VP Global Oral Care Manager & Scientist, Procter & Gamble
"Storytelling In Organizations is brain food for managers who want to ascend to leadership positions. …the authors make a compelling case to become a more relevant, powerful, and memorable communicator."
Jim Hatherley, author of Daring To Be Different, A Manager's Ascent To Leadership
"Storytelling In Organizations is a must read for those looking for more effective approaches to knowledge sharing and transfer, large-scale change, employee socialization and leadership."
Rob Cross, Assistant Professor of Management at the University of Virginia and author of The Hidden Power of Social Networks: Understanding How Work Really Gets Done in Organizations
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